Frontstage.
All projects

Countryside Village Gifts

A website with the warmth of a countryside shop.

Braidwood, Illinois

Live website
Countryside Village Gifts homepage with cream and forest green styling, store photography, and large serif headings

The project

Countryside Village Gifts brings gifts, home and garden finds, gourmet foods, and The Quilting Corner together in Braidwood. The Shopify website carries the feel of browsing the store into a clear path for planning a visit, shopping for fabric online, finding a class, or checking the outdoor markets.

Make a large, varied store feel welcoming online. Help visitors understand what is inside, find the part of Countryside that interests them, shop for fabric, and plan their next visit.

What I worked on
  • Shopify website design
  • Retail visual direction
  • Online fabric store
  • Product and half-yard ordering pages
  • Fabric and class navigation
  • Store visit planning

Inside the website

Countryside Village Gifts website: Make the website feel like walking into the shop.

Make the website feel like walking into the shop.

Store photography gives gifts, home decor, seasonal displays, and gourmet foods their own place in the visit page.

The cream background, forest green details, and generous serif headings carry the warmth of the store into the website. Real displays do more to explain the experience than a generic product grid.

View the page
Countryside Village Gifts website: Give The Quilting Corner room of its own.

Give The Quilting Corner room of its own.

The fabric department has a dedicated introduction, with routes to quilting fabric, books, patterns, kits, notions, and classes.

A quilter arrives with different questions from someone browsing gifts. Keeping the department distinct helps both visitors find their way while preserving one Countryside identity.

View the page
Countryside Village Gifts online fabric store with collection navigation, search, filters, fabric photographs, and half-yard prices

Bring the fabric store online.

The online store puts fabric photography alongside collection names, item numbers, and prices per half yard. Customers can browse by collection, search for a particular fabric, filter and sort the catalog, or save favorites to a wishlist.

Fabric shoppers may arrive with a collection name, a color in mind, or an exact item number. Giving them several ways into the catalog makes a large selection easier to explore, while cream backgrounds and forest green details keep the store connected to the rest of Countryside.

View the page
Countryside Village Gifts fabric product page with fabric imagery, item details, half-yard ordering information, and shopping controls

Make fabric quantities easier to understand.

Product pages give the fabric room to be seen and keep the item details, price, quantity control, and add-to-cart action together. The ordering explanation makes clear that fabric is sold in half-yard units, with multiple units cut continuously when stock permits.

A quantity of two needs to mean something concrete when someone is buying fabric. Explaining the unit beside the shopping controls helps customers understand how much they are selecting before adding it to the cart.

View the page
Countryside Village Gifts website: Connect the store with its wider community.

Connect the store with its wider community.

The outdoor market page introduces local makers, growers, specialty foods, and food trucks, with a separate path for vendor applications.

Shopping, attending a market, and applying as a vendor are different tasks. Separate destinations let each visitor follow the right next step.

View the page

Design decisions

  • The feel of the store

    Used warm cream, forest green, sage accents, editorial serif headings, and real store photography to reflect Countryside’s welcoming country-shop atmosphere.

  • A place for each interest

    Built an online fabric store with collection browsing, search, filters, sorting, wishlists, and product pages that explain half-yard pricing and continuous cuts.

  • A useful mobile visit

    Kept the menu, fabric browsing, store hours, directions, and visit action accessible on a phone.

  • A local destination

    Connected the story of the Braidwood store with its address, seasonal hours, group-visit information, and access from I-55.

A little of the shop, wherever you are.

Kept the menu, fabric browsing, store hours, directions, and visit action accessible on a phone.

Countryside Village Gifts mobile homepage

The result

The website gives Countryside one home for its Braidwood store, online fabric shopping, classes, news, and markets. Its warm visual direction reflects the place itself, while clear navigation helps visitors move from discovery to the part of the business they came for.

Request a website quote
Next project

Junk Smash

Optional Cookies

Analytics and ad measurement help improve the site. Choose what you’re comfortable with. Read the privacy policy.